Matt Blackborn

Matt's professional background is inexorably linked to SMG, since he has worked his entire career at either Leo Burnett or Starcom. From the inception of Starcom UK in 1999 to the formation of SMG in 2003, Matt has lent his expertise and well-rounded global perspective to SMG's media buying, strategy and investment, with a current focus on client services.

Matt was recently tapped to serve on SMG's Executive Management Group. In addition to this

new executive role, he has worked to foster and integrate a strong multi-national client community. He brings a specific acumen in working with technology clients, but his client-side expertise expands to some of SMG's biggest accounts including Procter & Gamble, Barclays, Kraft, Samsung and Honda.

He has been integral to SMG's global growth and continues to work with client teams to push the network to discover new boundaries and employ a variety of tactics and trends.