Bernard Bedon, Ph.D

 A company is only as talented as its people, and Bernard Bedon ensures that SMG attracts and retains only the best. Scouring the worlds of traditional media and beyond, Bernard seeks out pioneering individuals to strengthen the SMG portfolio globally.

Besides scouting out talent, Bernard co-develops first-rate programs that educate professionals no matter their experience or status. Top Gun is one of his initiatives designed to unite cross-section peers and identify rising SMG stars on a global scale.

Bernard came to SMG from parent company Publicis Groupe where he diagnosed talent needs and delivered solutions that fit the Publicis model. He was previously stationed at Bristol-Myers Squibb, developing the talent within its global technical operations and the healthcare units.

Bernard is a member of the Academy of Management and the Society for Industrial Organizational Psychology. He also holds a Ph.D and M.A. in industrial and organizational psychology from the University of Maryland.