Marston Allen
Marston Allen
Balancing new clients and organic growth requires strategic thinking and innovative deliverables. Marston Allen juggles high-profile new business ventures and the expansion of current clients across brands on a global scale. To showcase the most ground-breaking work SMG has to offer, Marston is the connective tissue between regional CEOs and many global teams within the network. Marston marks the first head of global business development in SMG history. He formerly operated as Director of Business | Development and Marketing at MediaVest where he worked side-by-side with Laura Desmond to grow the company by 60 percent% in just over three years. Marston honed his media skills with UM as Director of Communications Architecture by crafting that shop's integrated communications practice and tools from scratch. He gained international exposure while managing UM's Shanghai office, landing big wins that earned him the Harrison K. McCann Leadership Award for his successes in the Asia Pacific region. |